Random Thoughts..Again
When I really don’t have much to say, I end up saying a lot about things I know a little about. It’s my randomness that people seem to enjoy.
Plenty of writers write incessantly about the same things. Ugh, how many times can I listen or read something about The Recession or The Fed. Even I get sick of my own writing sometimes.
This is one of those weeks where there really isn’t much to say about the economy or the market. It is what it is.
The day after The Super Duper Bowl. Am I even allowed to write that? I actually could care less if the NFL comes after me. They have more power than The White House or the NRA it seems but I don’t care.
Anyway, The Super Bowl actually lived up to expectations in more ways than one. First off, I got to see Taylor Swift smile, laugh, cry, drink, laugh some more. Big thrills, Thank You CBS for doing that.
Next, the game was as entertaining as any we have seen in years. Maybe not the best played game ever but certainly exciting. Patrick Mahommes proved he is in a league by himself and Andy Reid is the perfect coach for that team. Congrats to The Kansas City Chiefs.
The commercials, which a large part of the audience waited for rather than the game, were pretty much as expected, very good, unique and mostly funny. Will they make me go out and buy a KIA or go to Dunkin Donuts? No, but the attempt was pretty damn good.
The game is over so let’s give the Kelce Brothers a rest. I like them. I think that they, at their respective positions, will be Hall of Famers. But ENOUGH! Oversaturation is a thing. Someone should tell them.
How is this even remotely related to business? Simple. It is the biggest event each year. More eyes watch it. More people talk about it. More is written about it. They say it’s impact is around two billion dollars but I think it may work out a lot bigger than that. The sales bumps that advertisers receive is substantial. Awareness is important. People buy awareness, they always have, they always will.
That old axiom about the winning Super Bowl team is def a bunch of crap. That axiom stated that if the winning team is from an original NFL franchise (i.e. NY Giants, Chicago Bears, etc) the market was going to end the year higher. The Chiefs won last year, S&P up 22%. The last “Original” NFL team to win the Super Bowl, The Philadelphia Eagles in 2018, uh, market was down 6.2%. Let’s put that stupidity to rest permanently.
It’s over. Now what?
The Fed and the political maelstrom will be the focus for the rest of the year. The Fed will impact the economy and the markets in general. I will obviously write about the moves (or non moves) this year for sure but I will try not to keep saying the same things repeatedly but some of the things that have happened and will continue to happen will be like Groundhogs day. Same thing over and over.
It’s the middle of February and I will make a bold prediction. While everyone wants to find a cheap investment strategy involving AI people will miss the chance to take advantage of one the core industries in this country, Housing. I think the biggest story this year will be housing. New homes, Existing homes, multifamily housing, mortgage rates etc. Generally, when an economy has sufficiently recovered from a major shock, housing is the one sector that recovers stronger than most others. Check back in December and see if I am right.